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How to Make Money as a Filmmaker (ad)-rYoSyr5F1Tw

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How to Make Money as a Filmmaker (ad)-rYoSyr5F1Tw

Here are four different ways that we canpay the bills while making films.
There are still a lot of companies outthere that don’t have a promotional
video on their website and even more whocould really do with an upgrade.
I think the best way to get started isto make an advert for free. That way you
can build up your show reel and makesome contacts. You probably know some
people who work for, or own, a smallbusiness, so why not ask them if you can
make a video for their website?
No charges. After a few of those you’llhave the always difficult task of deciding
how much your work is worth.
Let’s say someone asks you your ratesfor a project. You can say: "Well, that depends."
This is an example of how you can offerthem a price range dependent on how much
time you’re going to spend preparing,shooting and editing. This way you are
less likely to lose a potential clientby quoting them something that’s either
way too high or way too low for theirbudget and you can kind of factor into
the conversation as you find out moreabout what the project is going to
involve. But my main tip would be toavoid the mistake that I made which was
just making really boring corporateinterviews with B-roll.
I think a lot of people kind of getstuck in this, but next time I make a
promo video I’m going to try and takeinspiration and aim for something that’s
closer to the Superbowl ads which are,you know, entertaining and interesting,
rather than just having someone read outa list of why you should use their
company or buy their products.
The path I’m most interested in, though, ismaking narrative films without the
profit focused
movie studios making change to the filmbased on their focus groups. Now paying
for the film ourselves isn’t reallysustainable unless you’re a
millionaire. But there are ways that wecan generate revenue from our films: We
can turn on pre-roll ads on YouTubewhich actually earned me a total of
17 dollars after the first year.
That’s 30 cents per video
So you’ll really need a lot of views if AdSense is going to be your full-time job.
Other options are sponsorshipspay-per-view and crowdfunding but again
these all kind of depend on us having alot of people watching our stuff.
So we’ve just got to start putting stuffout there. Some people do commercial work
to pay their bills and then do thenarrative projects on the side, but
either way we’ve got to be fullyprepared to invest a lot of time and a lot
of money into making our films withabsolutely no guarantee that it will
ever make us any profit.
Next is the traditional Hollywood way ofdoing things and it’s not something I
have experience with so I’ll keep thisbrief.
We’ve all heard that the traditionalfilm industry is all about contacts, so
it’s fighting for the chance to be arunner on a film set
where you’re making coffee for the crew,will probably have to volunteer on some
pretty terrible films but completelylose our ego, stay one hundred percent
positive and professional in hopes thatwe might get hired
next time. Now you might be able to tellthat I’m not particularly excited about
this kind of path but I do think nomatter what kind of filmmaker you want to be,
it’s extremely worthwhile getting on abigger film set
so you can see how other crews work. I’ve only done this once, but I met a guy
who is now producing my short film,
so it’s definitely something I should bedoing more often.
A nice combination of commercial andindependent filmmaking is selling stock
footage on Pond5. The best way to thinkof it is that you’re just practicing
cinematography using framing andlighting to make images that people
would want to use. And, since Pond5’sagreement is not exclusive,
we can still use the footage forshowreels or for our own projects.
If you can nail the framing and thelighting you’ll do pretty well. Now they do have 4
million clips,
so you’ll need to make yours stand out and oneof the best ways to do that is to film
unique things. Cool locations that youmight live near, machines and little
props that you might be able to find at ajunkyard for example, or why not just
upload some footage you’ve already shotif it’s just sitting on your hard drive,
doing nothing?
Might as well help it to pay for yournext film. Speaking of which I managed to
get 50 free clips from Pond5 that we canall use in any of our projects. You can click
right here to get them, or, it’s linked inthe description. Now for a lot of people
the ultimate goal in life is to be paidto do what they love.
That does sound pretty good, but doesn’tthat put too much emphasis on the money? For
example, Pond5 did pay me to let you knowabout those 50 free clips, but that money
is going straight into the budget of mynext short film that we’re working on.
I think that’s the way it’s got to be.That we’re making films, not for profit,
but so we can continue to make the nextone.
I think Casey Neistat summed it up best.Don’t make films
so you can make money, make money so thatyou can make films.
My name is Simon Cade, this has been DSLRGuide, and I’ll see you next week.

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